Having worked with Enterprise Ireland for four successive years we were given the license and room to develop an engaging and adventurous approach. Our long term and integrated client relationship enabled us to contribute on all stages of production, from content generation to final printed production.

Our chosen theme expanded on last year’s fun and funky Irish lad, Paddy-chan, providing an opportunity to develop, not just the character, but the entire look and feel of the brochure. The new guide confidently sets itself apart from the previous corporate and mainstream approaches to promotional material.